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Appointed Representative

Looking for a quick and efficient way to provide financial services in the UK? Our Appointed Representative (AR) process offers a streamlined solution. With expertise across different asset classes, including private equity and real estate, our AR services provide an alternative for smaller companies in the UK who are seeking fast market access.


assets under administration


funds under administration

Supporting 11 of the top 15 private equity firms

Specialised knowledge to guide you through the process

Integrated services for seamless support

Up-to-date industry experience




Our appointed representative services

FCA-compliant appointed representative solutions

Our effective AR solutions allow you to conduct regulated activities in the UK without the need for direct authorisation – allowing you to focus on what you do best. Our trusted regulated entities, G10 Capital Limited and Sapia Partners LLP, provide fast market solutions and peace of mind.

  • One dedicated team
  • Unrivalled technical expertise
  • Committed service delivery

We are the leading provider of institutional focuses AR services in the UK. We have helped over 500 firms provide regulated financial services including investment advice, deal sourcing, portfolio management and fund raising. Our unrivalled expertise allows you to focus on your key activities while leaving us to manage your regulatory compliance. Our AR services are fully integrated with IQ-EQ’s full offering including corporate administration, fund accounting and outsourced CFO. Contact us today to learn more about our AR services in the UK.

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Appointed Representative FAQs


What is an appointed representative?
An AR is an alternative way for companies to provide certain financial services without getting direct authorisation from the FCA. This approach works particularly well for small businesses and start-ups. Through AR, you can partner with a principal firm that has direct authorisation from the FCA. The principal firm will oversee your processes to ensure you’re compliant, allowing you to market your products and provide investment advice to your clients.
What is a direct authorisation?
More suited to larger firms, direct authorisation is a process where the company gets permission from the FCA to carry out regulatory financial activities without partnering with a principal firm. The process can take up to 12 months before you receive permission, but it means you will have more control over your services and compliance processes.
Working with IQ-EQ has been seamless – you and your team understand our business, advise us appropriately, and handle your side of our collective partnership so that we can focus on making good investment decisions. Evan Gibson SVP, Merchants Capital

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