Emma Crabtree

Group Chief Commercial Officer

Emma is IQ-EQ’s Group Chief Commercial Officer, based in London.

A champion of organic growth, Emma is responsible for the Group’s commercial and segment strategy, growth plans and go-to-market approach, and for continuing to build a Group-wide unified commercial and sales culture.

Professional – Personal

With over 26 years of experience in financial service institutions, Emma has an established track record of delivering commercial business value in senior executive positions across the industry.

Before joining IQ-EQ, Emma held the position of Global Head of Sales for a global, bank-owned custodian and asset servicing provider, working with a team of over 200 sales and relationship management professionals to drive global sales opportunities across existing clients and new prospects.

She was also previously Managing Director, Global Client Coverage for the investor and treasury services division of another leading international bank, and has held senior executive positions in sales and relationship management with further big names in the industry.

Emma is passionate about sales and relationship building. She is focused on nurturing and expanding relationships with existing clients as well as diversifying the business mix by attracting new clients.

In her free time, Emma enjoys running, cooking, and is currently learning how to play the drums, and holds a degree in financial services.