{"id":1784,"date":"2025-12-11T13:39:55","date_gmt":"2025-12-11T13:39:55","guid":{"rendered":"https:\/\/iqeq.com\/gb\/insights\/fundraising-trends-in-2025-alternative-routes-to-market-for-uk-based-fund-managers\/"},"modified":"2025-12-16T08:57:49","modified_gmt":"2025-12-16T08:57:49","slug":"fundraising-trends-in-2025-alternative-routes-to-market-for-uk-based-fund-managers","status":"publish","type":"post","link":"https:\/\/iqeq.com\/gb\/insights\/fundraising-trends-in-2025-alternative-routes-to-market-for-uk-based-fund-managers\/","title":{"rendered":"Fundraising trends in 2025: Alternative routes to market for UK-based fund managers\u00a0"},"content":{"rendered":"<section class=\"text-block standard-spacing  \">    <div class=\"container fade-in\">\n        <p><i><span data-contrast=\"auto\">By Joe Woodbury, Senior Director, Funds<\/span><\/i><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<h2>A tough year for fundraising \u2013 but innovation is thriving<\/h2>\n<p><span data-contrast=\"auto\">If you&#8217;re a UK-based fund manager, you&#8217;ve probably felt the squeeze this year. After a brief rebound in 2024, private equity activity slowed sharply in early 2025, reaching its lowest point since late 2020. According <\/span><a href=\"https:\/\/kpmg.com\/uk\/en\/media\/press-releases\/2025\/07\/deal-activity-takes-a-hit-in-first-half.html\"><span data-contrast=\"none\">to KPMG UK\u2019s mid-year private equity pulse<\/span><\/a><span data-contrast=\"auto\">, deal volumes had dropped 17.1% year-on-year, with only 726 deals completed in the first half of 2025 compared to 876 during the same period in 2024.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">While this decline in deal-making activity had eased by the end of Q3 \u2013 with Preqin Pro data showing that UK private equity deals totalled 1,982 in the first three quarters of 2025 compared to 2,000 during the same 2024 period \u2013 <\/span><a href=\"https:\/\/www.reuters.com\/business\/private-equity-sits-1-trillion-amid-uncertainties-ma-stalls-pwc-says-2025-06-18\/\"><span data-contrast=\"none\">PwC has estimated<\/span><\/a><span data-contrast=\"auto\"> that private equity firms are sitting on around <\/span><span data-contrast=\"auto\">$1 trillion<\/span><span data-contrast=\"auto\"> in unsold assets globally, limiting liquidity and slowing the pace of reinvestment.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Venture capital hasn\u2019t fared much better. With IPO and M&amp;A activity still sluggish, many managers are rethinking their approach.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">The result? A wave of creativity in how capital is raised and deployed. This article explores some of the most innovative approaches that have been gaining traction in 2025.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<h2>GP-led secondaries and continuation funds: liquidity with control<\/h2>\n<p><span data-contrast=\"auto\">GP-led secondaries and continuation funds have become essential tools for managers looking to unlock liquidity while maintaining control. Though often lumped together, they serve different purposes:<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<ul>\n<li><span data-contrast=\"auto\">GP-led secondaries are broader transactions initiated by a GP to restructure or provide liquidity<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">Continuation funds typically involve transferring one or more assets into a new vehicle managed by the same GP<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">GP-led secondaries continue to gain momentum as managers seek liquidity without relinquishing control. GP-led secondary transactions have made up a significant portion of this activity and are projected by <\/span><a href=\"https:\/\/pitchbook.com\/news\/reports\/q4-2024-pitchbook-analyst-note-gp-led-secondaries\"><span data-contrast=\"none\">PitchBook<\/span><\/a><span data-contrast=\"auto\"> to grow into a $70 billion to $105 billion market by 2028, as traditional exit routes remain constrained.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">UK managers are increasingly turning to continuation funds to retain high-performing assets. However, these vehicles often involve complex negotiations around valuations, the mechanics of transferring assets from existing funds, and onboarding new limited partners or investors.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<h2>Deal-by-deal investing: a tactical path to fund formation<\/h2>\n<p><span data-contrast=\"auto\">Deal-by-deal investing is booming. For UK managers, it\u2019s a way to build a track record, gain investor trust, and stay agile. Platforms like Inven and Grata are helping managers source their first deals in high-growth sectors like:<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<ul>\n<li><span data-contrast=\"auto\">AI and generative AI<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">Robotics and automation<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<li><a href=\"https:\/\/iqeq.com\/insights\/driving-data-centres-from-environmental-liability-to-sustainable-powerhouse-a-new-whitepaper\/\"><span data-contrast=\"none\">Data centres<\/span><\/a><span data-contrast=\"auto\"> and infrastructure<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">Battery storage and energy transition<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">This model allows managers to participate in promising companies alongside a select group of investors seeking differentiated opportunities. Many managers are \u2018warehousing\u2019 two to four deals \u2013 temporarily acquiring and holding assets during or ahead of fundraising \u2013 to demonstrate deal flow and performance. By showcasing tangible investments rather than relying solely on a blind-pool structure, managers can capitalise on live investment opportunities whilst also attracting LP interest through transparency and proven execution.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<h2>Independent sponsor funds: growing momentum in the UK<\/h2>\n<p><span data-contrast=\"auto\">The independent sponsor model \u2013 also known as fundless sponsors \u2013 is also gaining traction in the UK. In the United States, it\u2019s already well-established, but it is increasingly being seen by new and established UK-based sponsors as a flexible, investor-aligned alternative to traditional blind-pool fundraisings.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Ben Cocoracchio, a partner at <\/span><a href=\"https:\/\/www.addleshawgoddard.com\/en\/\"><span data-contrast=\"none\">Addleshaw Goddard<\/span><\/a><span data-contrast=\"auto\"> (one of the leading law firms in this space), explains that \u201calthough the fundraising environment is challenging,\u00a0 there continues to be a wealth of attractive investment opportunities, so it\u2019s no surprise that talented investment teams are looking for alternative approaches to get deals done.\u201d<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Cocoracchio adds: \u201cWe are seeing interest in this model across the board, whether that is experienced operators and investors looking to launch a new platform, individuals or teams spinning out of an established PE sponsor to establish a new strategy, or established PE sponsors looking to take advantage of specific opportunities between fundraising cycles or alongside their existing blind-pool funds\u201d.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<h2>The investor view and what\u2019s driving the growth?<\/h2>\n<p><span data-contrast=\"auto\">LPs like the deal flow and alignment \u2013 but they\u2019re cautious. The common refrain is: \u201cCome back when you have a live deal.\u201d That makes pre-deal planning tricky, but it also rewards managers who can move quickly and build strong networks that can then be used for future deals or when the GP is in a position to launch a fund.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<ul>\n<li><span data-contrast=\"auto\">LPs are increasingly open to deal-by-deal structures; being approached with a tangible\/live investment opportunity is proving to be a more tactical approach for a newer investment team versus \u201cjust another\u201d pitch deck<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">LPs may have been directly impacted by lack of liquidity in close-ended fund structures or just be more driven by an investment opportunity that they can attempt to quantify\/DD, as opposed to committing capital into a new investment team<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">Data supports that LPs are narrowing down on their existing GPs, exploring GP-led secondaries, CVs or co-invest opportunities. It\u2019s increasingly difficult for newer GPs to raise co-mingled funds with LPs that they haven\u2019t previously raised capital from<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<\/ul>\n<h2>An evolving market?<\/h2>\n<p><span data-contrast=\"auto\">While the independent sponsor market is still fairly nascent in the UK and Europe (versus the U.S., for example), the market is evolving rapidly. Jan Gruter, another partner at Addleshaw Goddard, comments: \u201cWe established our flagship Independent Sponsor Forum just over a year ago and the attendance for the most recent London edition exceeded 300. We have now gone on to host a DACH-focused event in Munich, which had over 200 attendees.\u201d<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">When asked what is next for the independent sponsor market, Gruter adds: \u201cI\u2019m really excited to see how this space will evolve over the next few years \u2013 as the market matures and becomes more familiar to sponsors and capital providers, I expect we will see institutionalisation of the investor-base and standardisation in terms. Our inaugural <\/span><a href=\"https:\/\/www.addleshawgoddard.com\/en\/insights\/insights-briefings\/2025\/corporate\/independent-sponsor-deal-terms-survey-2025\/\"><span data-contrast=\"none\">Independent Sponsor Deal Terms Survey<\/span><\/a><span data-contrast=\"auto\"> is a good stepping stone in that regard and I wouldn\u2019t be surprised if some of the big industry associations come on board to bring together the community and help catalyse standardisation.\u201d<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<h2>Tax reform is fuelling fundraising innovation<\/h2>\n<p><span data-contrast=\"auto\">One of the key catalysts behind the shift in fundraising strategy has been tax reform. From April 2025, the UK increased the capital gains tax rate on carried interest to 32%, with further changes in 2026 that could push the effective rate to 47% for non-qualifying carry. To mitigate this, the government introduced a 72.5% multiplier for qualifying carry, reducing the effective rate to around 34%. However, qualifying is complex \u2013 dependent on holding periods, co-investment structures and more.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">These changes are prompting managers to rethink traditional fund structures. Rather than launching blind-pool funds, many are turning to deal-by-deal fundraising, which offers greater flexibility, delays carry structuring and reduces upfront tax planning. This shift isn\u2019t just reactive; it\u2019s strategic. By adapting to the new tax landscape, managers are finding more transparent, investor-aligned ways to raise and deploy capital<\/span><b><span data-contrast=\"auto\">.<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<h2>Hosted platforms and the appointed representative model<\/h2>\n<p><span data-contrast=\"auto\">At IQ-EQ, we\u2019re seeing increased demand for hosted platforms, especially among emerging UK fund managers (including independent sponsors), as a fast-track route to market. By <\/span><a href=\"https:\/\/iqeq.com\/gb\/services\/appointed-representative\/\"><span data-contrast=\"none\">becoming an appointed representative (AR)<\/span><\/a><span data-contrast=\"auto\"> of an FCA-authorised firm, managers can conduct regulated activities \u2013 such as deal sourcing (\u2018Arranging deals in investments\u2019) \u2013 without needing direct authorisation. This model offers regulatory cover, operational support and compliance infrastructure, allowing GPs \/ independent sponsors to focus on building their track record and investor base while reducing time and cost to launch.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<h2>How we can help<\/h2>\n<p><span data-contrast=\"auto\">We support UK managers across all these alternative fundraising strategies:<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<ul>\n<li><span data-contrast=\"auto\">Appointed representative services, to conduct regulated activities \u2013 such as deal sourcing (\u2018Arranging deals in investments\u2019) \u2013 without needing direct authorisation<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">Deal execution support for independent sponsors and deal-by-deal managers<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">Compliance, AML\/KYC and investor onboarding<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">Fund administration for continuation vehicles and secondaries<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">Ongoing accounting and investor reporting services<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"13\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"6\" data-aria-level=\"1\"><span data-contrast=\"auto\">Bespoke solutions for evolving investor needs<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">Whether you&#8217;re launching a continuation fund, seeking to \u2018spin out\u2019 an existing asset, or building your first deal-by-deal portfolio as an independent sponsor, we provide the operational backbone to help you scale with confidence.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<h2>Final thoughts: Creativity is the new currency<\/h2>\n<p><span data-contrast=\"auto\">Fundraising is no longer about following the old playbook. It\u2019s about being creative, agile and finding ways to get in front of LPs. UK managers who embrace these alternative strategies \u2013 and build trust through transparency and performance \u2013 are the ones who will thrive.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">If you&#8217;re exploring new fundraising routes, <\/span><a href=\"https:\/\/iqeq.com\/gb\/locations\/united-kingdom\/#contact-us\"><span data-contrast=\"none\">get in touch with us today<\/span><\/a><span data-contrast=\"auto\">. We\u2019d love to help you navigate the journey.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">\u00a0<\/span><\/p>\n            <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":51,"featured_media":1785,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[1],"tags":[],"expertise":[17],"service_category":[],"class_list":["post-1784","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Fundraising trends in 2025: Alternative routes to market for UK-based fund managers\u00a0 | IQ-EQ UK<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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